We present a comprehensive and authoritative guide to Carter & White careers in Dubai and Abu Dhabi, designed for professionals seeking high-growth opportunities within the luxury retail and lifestyle sector. As Dubai’s first homegrown luxury brand, Carter & White continues to redefine modern elegance through exceptional craftsmanship, refined design, and a global outlook rooted in Dubai heritage.
This guide details current openings, role expectations, career advantages, and how to apply, positioning candidates with clarity and confidence to pursue roles that blend prestige, performance, and purpose.
About Carter & White – Dubai’s First Homegrown Luxury Brand
We recognize Carter & White as a brand built on timeless sophistication, meticulous craftsmanship, and uncompromising quality. Established with the ambition to place Dubai firmly on the global luxury map, the brand curates premium apparel and lifestyle essentials for the modern connoisseur. Every collection reflects precision tailoring, elevated materials, and thoughtful design, creating a distinctive luxury identity that resonates across international markets.
As the brand accelerates its global expansion, we see Carter & White investing in talent-driven growth, strategic brand storytelling, and retail excellence, making it an ideal environment for ambitious professionals in sales, marketing, PR, and brand communications.
Salesperson (In-Store Sales Associate) – Dubai & Abu Dhabi
Role Purpose
We define the In-Store Sales Associate as the frontline ambassador of the brand. This role delivers exceptional customer service, drives sales performance, and embodies Carter & White’s luxury values within premium retail environments. Success is measured through sales targets, conversion metrics, and long-term client relationships.
Key Responsibilities
Sales & Customer Experience
We welcome and engage customers with professionalism, courtesy, and brand-aligned communication.
We identify individual customer needs and deliver personalized product recommendations that enhance the luxury experience.
We achieve individual and store KPIs, including conversion rates and average transaction value.
We execute upselling and cross-selling strategies while maintaining authenticity and elegance.
We resolve inquiries, complaints, and after-sales requests with speed, empathy, and precision.
Product Knowledge & Brand Representation
We maintain deep knowledge of products, pricing, promotions, and brand storytelling.
We communicate features, benefits, and care instructions clearly and confidently.
We represent brand image, values, and standards consistently on the shop floor.
Store Operations
We process transactions accurately using the POS system.
We follow cash handling protocols and report discrepancies immediately.
We support opening and closing procedures and daily operational standards.
We assist with receiving, tagging, displaying, and replenishing merchandise.
Visual Merchandising & Store Standards
We maintain immaculate store presentation, cleanliness, and organization.
We align product displays with brand guidelines and seasonal layouts.
We ensure accurate pricing and tagging across the shop floor.
Inventory & Stock Control
We participate in stock counts, cycle counts, and audits.
We report low stock levels, damages, and discrepancies to management.
We ensure proper handling and storage to prevent loss or damage.
Teamwork, Compliance & Security
We collaborate closely with Store Managers and colleagues to achieve targets.
We attend training sessions, briefings, and performance reviews.
We adhere strictly to security, health & safety, and loss-prevention policies.
Skills, Qualifications & Working Conditions
Strong communication and interpersonal skills
Customer-focused, sales-driven mindset
Attention to detail and professional appearance
High school diploma or equivalent
Retail or sales experience preferred (luxury experience is an advantage)
Fluency in English; additional languages are advantageous
Flexible working hours, including weekends and public holidays
Retail store environment with extended standing periods
Marketing & PR Manager – Global Brand Leadership Role
Role Overview
We position the Marketing & PR Manager as a strategic leader and brand custodian responsible for shaping Carter & White’s global narrative. This role integrates brand strategy, public relations, digital marketing, and commercial performance, ensuring consistent brand elevation across markets.
Brand Strategy & Marketing
We develop and execute a 360° global marketing strategy aligned with long-term growth.
We define and manage annual marketing plans, budgets, and KPIs.
We ensure brand consistency across retail, digital, packaging, and customer experience.
We collaborate with design and commercial teams to synchronize launches and storytelling.
Public Relations & Communications
We build and sustain media, influencer, and KOL relationships across fashion, lifestyle, and business sectors.
We lead global PR strategies positioning Carter & White as a premier luxury brand from Dubai.
We manage press outreach, media placements, and strategic events.
We oversee press materials, look books, and corporate communications.
Digital Marketing & Content
We oversee the digital ecosystem including website, social platforms, newsletters, and paid media.
We design high-impact content strategies reflecting luxury DNA and global relevance.
We manage creative partners, agencies, photographers, and content creators.
We analyze data and optimize campaigns for reach, engagement, and conversion.
Events & Strategic Partnerships
We plan and execute exclusive brand events, trunk shows, and pop-ups.
We build strategic partnerships aligned with brand values and positioning.
We represent the brand at fashion weeks, industry events, and luxury forums.
Profile Requirements
7–10 years of experience in Marketing, PR, or Brand Communications within luxury, fashion, or lifestyle sectors
Strong regional (GCC) and international media networks
Expertise in luxury storytelling and consumer behavior
Global campaign management experience
Excellent English communication skills (Arabic or French is a plus)
Bachelor’s or Master’s degree in Marketing, Communications, or related fields
Why We Recommend a Career at Carter & White
We highlight Carter & White as a workplace that offers:
Global exposure from a Dubai-born luxury brand
Entrepreneurial and creative culture
Competitive compensation aligned with experience
Opportunities to shape luxury narratives on an international stage
How to Apply – Official Application Link
We strongly recommend applying only through the official channel to ensure authenticity and transparency.
Apply here: Carter & White Careers – LinkedIn
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Final Thoughts on Carter & White Careers in Dubai & Abu Dhabi
We view Carter & White careers as prestigious pathways for professionals seeking luxury retail excellence, brand leadership, and international growth. Whether joining as a Salesperson delivering exceptional in-store experiences or as a Marketing & PR Manager shaping global brand presence, these roles offer impact, recognition, and long-term career value within the UAE’s luxury ecosystem.

